Strengthening Simple Energy’s presence in the capital city with stores in Pandav Nagar and Dwarka
Simple Energy, a home-grown Indian automotive company, has announced the launch of two retail stores in Delhi, marking its entry in the capital city.The East Delhi store in Pandav Nagar, launched in partnership with A&A Autocraft, spans 800 sq. ft. and is complemented by a fully equipped 650 sq. ft. service centre located 5.5 kilometres away, with a PAX capacity of approximately 15 people. The Dwarka Store, launched in partnership with Shri Radhey Motors, covers 900 sq. ft. and is supported by a 600 sq. ft. service centre situated right behind the showroom, accommodating around 20–25 people. These new stores, together with their dedicated service centres, form a strategic expansion to strengthen after-sales support and deliver a superior customer ownership experience.
Designed with a modern, customer-centric layout, the store offers an immersive brand experience. It showcases a wide range of products from Simple Energy’s lineup, including the newly launched Simple One Gen 2, now available in two battery variants. The 4.5kWh battery variant offers an IDC range of 236 km, and the 5kWh battery variant promises an IDC range of 265 km. The store also showcases the Simple OneS Gen 2, offering an IDC range of 190km, along with a wide range of accessories.
Speaking about the launch, Suhas Rajkumar, Founder & CEO of Simple Energy, stated,“Delhi remains a strategically important market, driven by progressive EV policies and a fast-evolving mobility ecosystem. With the launch of our first Simple Stores in East Delhi and Dwarka, we are making Simple Energy more accessible to a wider set of customers across the city. By establishing a presence at two ends of the city, we are not just expanding our footprint but also bringing our vision of reliable, high-performance electric mobility closer to more riders. This expansion is another step towards our goal of 100 stores across India.”
Currently, Simple Energy operates 68 outlets across 36 cities including Bengaluru, Delhi, Patna, Bhopal, Agra, Goa, Vijayawada, Hyderabad, Visakhapatnam, Kochi, and Chennai, amongst others. The company is rapidly ramping up its pan-India expansion. In the coming months, Simple Energy will expand into Nagpur, Ranchi, and Bhubaneshwar and more.
The 4.5 kWh variant of Simple One Gen 2 is priced from INR 1,69,999 (ex-showroom, Delhi) and the 5 kWh variant is priced from INR 1,77,999 (ex-showroom, Delhi). The Simple OneS Gen 2 is priced at INR 1,49,999s (ex-showroom, Delhi). Customers can visit the store for test rides, browse accessories, or book their scooter. Test rides and bookings are also available online at https://www.simpleenergy.in/.
The Simple Energy Store in Delhi is located at: 63 A, Near to Swarup Honda, Block A, Pandav Nagar, New Delhi, Delhi – 110092
The Simple Energy Store in Dwarka is located at: Plot No. K-1/1, Raja Puri, Uttam Nagar, New Delhi-110059